UTM builder

What is this tool for?

Newsletters, LinkedIn posts, paid ads, a QR code on a flyer — without UTM parameters, Google Analytics lumps much of that traffic into “direct” and you can't tell what worked. This builder cleanly appends utm_source, utm_medium, utm_campaign, utm_term and utm_content to your URL, suggests common values, and keeps a history of your recent links on your device.

How to use it in 3 steps

1. 1

   Paste your landing page URL.

2. 2

   Fill in source, medium and campaign name (other fields are optional).

3. 3

   Copy the generated link and use it in your campaign.

Frequently asked questions